Daymar College

Advertising and Public Relations

Objective

To convey the positive outcomes from Daymar campuses.

Tactic

Produce advertisements and corresponding collateral material highlighting the successes of Daymar students and alumni. Provide public relations support and political affairs counsel to Daymar associates.

Results

Preston-Osborne has received positive feedback from local residents in regard to the ads placed on behalf of Daymar. Similarly, the legislative materials developed by Preston-Osborne helped sway legislators to work with career college representatives to develop legislation that will appease both sides of the issue.